The Degrading of Women Essay Example for Free

The Degrading of Women Essay In the 16th century, one of the last things anyone wants to be is a female. Throughout the play, it is evident that the role of a woman is burdensome. There is a set perception of a perfect woman, and only those depicting these characteristics are accepted by society. In The Taming of the Shrew era, a womans opinion is never valued, there is a class gap between males and females men are born with a higher rank -, and women are often seen, and are treated, as pieces of property. A womans opinion is not valued in the least and others always make decisions for her against her will. Throughout the male society, there are mental expectations as to how a woman should behave. These standards, although not written in concrete, are expected of all women. Not only is the male society aware of these expectations, but the females are as well, and they often live to meet these expectations. In the play, Katherina vocalizes the basis of these expectations: they are bound to serve, love, and obey (V, II, 164). In this quote, they refers to women, and bound is a very interesting word to use in this context. This is only one example of the thousands on how a womans opinion is not acknowledged. A woman is not only deprived of making her opinions heard, but they are bound to listen to, accept, and to honour a mans beliefs. In this case, the males viewpoint is that a woman is obliged to love, to serve, and to obey. Men even go as far as to decide a womans future husband. Not only is her voice not heard, she is sold off to the wealthiest bidder by none other than her own father. This is evident in the play as Baptista auctions his daughter off, awaiting the highest bid. Content you gentlemen; I will compound this strife. Tis deeds must win the prize, and be of both That can assure my daughter greatest dower Shall have my Biancas love. (II, I, 333-336) This is a clear indication that a woman is sold off to whomever can offer the most for her. It should be of no surprise that more times than another the woman is not always satisfied with the decision. As Katherina so aptly puts it: No shame but mine, I must, forsooth, be forcd / To give my hand, opposd my heart (III, II, 9). However, the mens reign over a woman does not end with her marriage. During her life after marriage, one could say that a womans mind is controlled more than ever. Not only must she uphold her fathers name, but her husbands as well. A womans husband also takes control of her as she is nothing more than mere slave that he has bought. In the play, Petruchio executes his power over Kate as he starves her (IV, II, 3-35), and refuses to pay heed to her opinions in how she would like to dress (IV, II, 81-103). No matter the circumstances whether it be choosing a husband or just living life a womans mind is always made up for her.

Marketing Is Marketing :: essays research papers

Introduction: â€Å"Marketing is marketing, irrespective of the product or marketplace†. This is a theme common to many introductory marketing texts and degree courses. The two most common exceptions cited to this proposition are buying behavior models between consumers and business buyers and the extended ingredients of the services marketing mix. While the overall sentiments of marketing hold true across product and market boundaries, perhaps the differences are in fact more marked? Intends to spark some discussion pertaining to the extent to which marketers can safely generalize when discussing the nature and characteristics of marketing. Are we correct in offering students and in-company training program generalizations that cut across the marketing domain? Are we doing justice to the core nuances if we simply draw out the variations between consumer goods, services, industrial and business-to-business marketing? Is there a different perspective that should, in the new millennium, be th e focus of textbooks and marketing courses? Content Indicators: readability, Practice implications, originality, Research Implications* Marketing is marketing, irrespective of the product or marketplace. This is a theme common to many introductory marketing texts and courses. The two most common exceptions cited to this proposition are buying behavior models between consumers and business buyers and the extended ingredients of the services marketing mix (cf. Dibb et al., 1997; Kotler, 1998). While the overall sentiments of marketing hold true across product and market boundaries, perhaps the differences are in fact more marked? The marketers of services were the first to â€Å"speak out†, arguing that the nature of marketing is different owing to the basic characteristics of services:  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  intangibility;  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  direct organization-client relationship;  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  consumer participation in the production process; and  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Complexity. The upshot for services marketers has been the extension of the marketing mix from the classical product, price, place (channel) and promotion â€Å"4Ps† to include at least people, physical evidence (ambience) and process. These marketers also point to the characteristics of services, notably intangibility of the service â€Å"product†, restricting opportunities for creating a differential advantage over competitors, with the inevitable dependence for differentiation and competitive edge on branding initiatives and personnel. While services marketers have outlined significant differences for â€Å"their marketing†, on the whole, texts and marketers have argued there are relatively only minor differences between the marketing of consumer goods and industrial or business-to-business goods. This paper is intended to spark some discussion pertaining to the extent to which marketers can safely generalize when discussing the nature and characteristics of industrial, business-to-business marketing.

Business: Marketing and Subway

1. 0 ELEMENTS OF THE MARKETING MIX 1. 0. 1 PRODUCT Subway offered a menu with wide variety meal and better quality fresh product such as pasta, salad, desserts, soup, the chain's flagship sandwich which is the classic BMT, the 7 under 6 menu which featuring seven submarine sandwiches with 6 grams of fat or less, fresh veggies which already boasts lettuce, tomato, red onion and green peppers (Subway, 2012). Subway also brings in a line of new crab-controlled wraps in 2004 and the product itself has only 5grams Net Crabs.Moreover, in the year 2005, a new menu has been added to Subway’s menu that is a delicious fresh toasted sub and the menu still in consumer demand until now. 1. 0. 2 PRICING The potential element of marketing mix is the price of the company offered because it is direct impact on the company, consumer and economy as well. Subway uses a little higher of upscale pricing than normal subs in the market. Subway offers different pricing strategy with value pricing. But create value products by service in terms of quality. 1. 0. 3 PLACEThis is concerned with activities needed to move the product or service from the seller to the buyer (Lancaster & Reynolds, 2003). Subway use nontraditional places such as supermarkets, airports, convention centers and business center and also another new market development as their major selling location as a franchise. People who in any kind of Subway sales point are on hand to ensure customer’s demands are coordinated with the right product and to elucidate the distinct options are obtainable. Moreover, Subway does research for their market on the location preference and predatory franchises regarding customer satisfaction. . 0. 4 PROMOTION Advertising, public relations, personal selling and sales promotions are the four components of promotion. For Subway, to generate a Unique Advertising Proposition (UAP) is obligatory since the company is a part of saturated market. Subway also approach Unique Selling P reposition (USP) into their market strategy by selling subs under 6g of fat. By create a selling proposition that connected with the advertising message with the product, it will engender an advantage in competition. Moreover, it is the goal to create a one-of-the-kind advertising . 0 ELEMENTS OF THE MARKETING MIX 1. 0. 1 PRODUCT Subway offered a menu with wide variety meal and better quality fresh product such as pasta, salad, desserts, soup, the chain's flagship sandwich which is the classic BMT, the 7 under 6 menu which featuring seven submarine sandwiches with 6 grams of fat or less, fresh veggies which already boasts lettuce, tomato, red onion and green peppers (Subway, 2012). Subway also brings in a line of new crab-controlled wraps in 2004 and the product itself has only 5grams Net Crabs.Moreover, in the year 2005, a new menu has been added to Subway’s menu that is a delicious fresh toasted sub and the menu still in consumer demand until now. 1. 0. 2 PRICING The potent ial element of marketing mix is the price of the company offered because it is direct impact on the company, consumer and economy as well. Subway uses a little higher of upscale pricing than normal subs in the market. Subway offers different pricing strategy with value pricing. But create value products by service in terms of quality. 1. 0. 3 PLACEThis is concerned with activities needed to move the product or service from the seller to the buyer (Lancaster & Reynolds, 2003). Subway use nontraditional places such as supermarkets, airports, convention centers and business center and also another new market development as their major selling location as a franchise. People who in any kind of Subway sales point are on hand to ensure customer’s demands are coordinated with the right product and to elucidate the distinct options are obtainable. Moreover, Subway does research for their market on the location preference nd predatory franchises regarding customer satisfaction. 1. 0. 4 PROMOTION Advertising, public relations, personal selling and sales promotions are the four components of promotion. For Subway, to generate a Unique Advertising Proposition (UAP) is obligatory since the company is a part of saturated market. Subway also approach Unique Selling Preposition (USP) into their market strategy by selling subs under 6g of fat. By create a selling proposition that connected with the advertising message with the product, it will engender an advantage in competition.Moreover, it is the goal to create a one-of-the-kind advertising 1. 0 ELEMENTS OF THE MARKETING MIX 1. 0. 1 PRODUCT Subway offered a menu with wide variety meal and better quality fresh product such as pasta, salad, desserts, soup, the chain's flagship sandwich which is the classic BMT, the 7 under 6 menu which featuring seven submarine sandwiches with 6 grams of fat or less, fresh veggies which already boasts lettuce, tomato, red onion and green peppers (Subway, 2012). Subway also brings in a line of new crab-controlled wraps in 2004 and the product itself has only 5grams Net Crabs.Moreover, in the year 2005, a new menu has been added to Subway’s menu that is a delicious fresh toasted sub and the menu still in consumer demand until now. 1. 0. 2 PRICING The potential element of marketing mix is the price of the company offered because it is direct impact on the company, consumer and economy as well. Subway uses a little higher of upscale pricing than normal subs in the market. Subway offers different pricing strategy with value pricing. But create value products by service in terms of quality. 1. 0. 3 PLACEThis is concerned with activities needed to move the product or service from the seller to the buyer (Lancaster & Reynolds, 2003). Subway use nontraditional places such as supermarkets, airports, convention centers and business center and also another new market development as their major selling location as a franchise. People who in any kind of Subway sales poi nt are on hand to ensure customer’s demands are coordinated with the right product and to elucidate the distinct options are obtainable. Moreover, Subway does research for their market on the location preference and predatory franchises regarding customer satisfaction. . 0. 4 PROMOTION Advertising, public relations, personal selling and sales promotions are the four components of promotion. For Subway, to generate a Unique Advertising Proposition (UAP) is obligatory since the company is a part of saturated market. Subway also approach Unique Selling Preposition (USP) into their market strategy by selling subs under 6g of fat. By create a selling proposition that connected with the advertising message with the product, it will engender an advantage in competition. Moreover, it is the goal to create a one-of-the-kind advertising

The Medieval Er The Great Height Of Glorious...

In today’s day and age, a common view of the Medieval Era is that it was a dark period, full of non-civility and ignorance. It is a generally accepted approach to consider only the bad aspects of the time, and one either ignores or has no knowledge of the many accomplishments that occurred during this period. Although it is true that there were bad aspects about the Medieval Era, no time is without its faults, and this period in particular rose to a great height of glorious accomplishment and advancement that continues to benefit the world today. The Medieval times are commonly considered to be a time of social oppression and religious superstition, but in reality the advancements of this time clearly show that it was not a â€Å"Dark Age,† as†¦show more content†¦In this age, the invention of the scale was produced, a musical technique that is one of the foundations of modern music.5 Gregorian Chant, long attributed to Pope Gregory the Great, is a beautiful st yle of music shown to date from the 7th Century; and it continues to be used in the Catholic Church today.6 Lastly, there are the many extraordinary painting accomplishments that occurred during this time, such as the foundation of a unique art school by an Italian shepherd named Giotto.7 This school taught a form of painting that portrayed art both realistically and beautifully.8 ______________________ 3 Ibid 4 Ibid, 281 5 Rà ©gine Pernoud, Those Terrible Middle Ages! : Debunking the Myth (San Francisco, CA: Ignatius Press, 1997) 63 6 Ibid, 51 7 Anne W. Carroll, Christ the King : Lord of History (Rockford, IL: Tan Books and Publishers, 1994) 191 8 Ibid Another famous painter is Fra Angelico, a member of the Florentine School, who was responsible for painting many beautiful masterpieces.9 The Crucifixion, which is perhaps his most famous work, portrays Christ’s